Joshua Hoffman (ex-Tumblr & SoundCloud, now LeaseWeb) | How to survive after popularity hits

You’ve got a great idea. You’ve built a prototype and people are blown away by it. But …will it scale? The fast user growth you want so badly will make or break you. In this talk I will reveal the two most important factors in designing for scale. Drawing on my experiences at Tumblr, SoundCloud, and LeaseWeb I will share what you need to know to survive, and thrive, when that sought after popularity hits.