Getting Buy-In: Overcoming Larman's Law • Allen Holub • YOW! 2024

This presentation was recorded at YOW! Australia 2024. #GOTOcon #YOW https://yowcon.com Allen Holub - Helps You Build Software Better & Build Better Software; Author of 10 Books & Hundreds of Articles @AllenHolub RESOURCES https://bsky.app/profile/allenholub.bsky.social https://mstdn.social/@allenholub https://twitter.com/allenholub https://holub.com https://www.linkedin.com/in/allenholub Links https://miro.com/app/board/uXjVL6ZfQvA=/ https://www.craiglarman.com/wiki/index.php?title=Larman%27s_Laws_of_Organizational_Behavior ABSTRACT Larman's Law states, "Organizations are implicitly optimized to avoid changing the status quo…" The third law is particularly relevant: 'Any change initiative will be derided as “purist,” "theoretical," “revolutionary," " “religion,” and “needing pragmatic customization for local concerns”—which deflects from addressing weaknesses and the manager/specialist status quo.' You need to overcome that resistance to use innovative approaches like no-estimation or mob/ensemble programming. Devs, however, almost always go about that the wrong way. Senior management is rarely interested in the mechanics of what you're doing. They're interested in the bottom line, how the new approaches change how the business is managed, and whether the inevitable disruption is worth it. In this talk, you'll learn how to convince the “suits” (and your clients) that innovation is a good thing. You'll learn how to create a business case for innovation that overcomes the resistance of Larman's Law. [...] TIMECODES 00:00 Intro 01:48 Larman's Laws of organizational behavior 12:36 Bottom up 20:20 Top down 24:42 Business case 36:10 Value stream mapping 39:12 Mob programming 53:00 Summary 53:57 Outro Read the full abstract here: https://yowcon.com/brisbane-2024/sessions/3470 RECOMMENDED BOOKS Allen Holub • Holub on Patterns • https://amzn.to/3Q1hwTX Allen Holub • Compiler design in C • https://amzn.to/4b0vXS9 Allen Holub • Enough Rope to Shoot Yourself in the Foot • https://amzn.to/4hFIL2m https://bsky.app/profile/gotocon.com https://twitter.com/GOTOcon https://www.linkedin.com/company/goto- https://www.instagram.com/goto_con https://www.facebook.com/GOTOConferences #LarmansLaw #CraigLarman #EnsembleProgramming #TechLead #TechLeadership #PsychologicalSafety #SkunkWorks #ValueStreamMapping #AllenHolub #YOWcon CHANNEL MEMBERSHIP BONUS Join this channel to get early access to videos & other perks: https://www.youtube.com/channel/UCs_tLP3AiwYKwdUHpltJPuA/join Looking for a unique learning experience? Attend the next GOTO conference near you! Get your ticket at https://gotopia.tech Sign up for updates and specials at https://gotopia.tech/newsletter SUBSCRIBE TO OUR CHANNEL - new videos posted almost daily. https://www.youtube.com/user/GotoConferences/?sub_confirmation=1