Machine Learning in the Wild: Techniques for Understanding your Audience • Sarah Guido • GOTO 2017

This presentation was recorded at GOTO Berlin 2017. #GOTOcon #GOTOber http://gotober.com Sarah Guido - Senior Data Scientist at Mashable ABSTRACT A common problem facing media companies is the task of understanding who their audience is and what content holds their interest. This can be especially difficult when most users interacting with that content are anonymous. However, a number of machine learning methods can be applied to audience data to gather insights and help content creators make better data-driven [...] Download slides and read the full abstract here: https://gotober.com/2017/sessions/269 RECOMMENDED BOOKS Holden Karau, Trevor Grant, Boris Lublinsky, Richard Liu & Ilan Filonenko • Kubeflow for Machine Learning • https://amzn.to/3JVngcx Phil Winder • Reinforcement Learning • https://amzn.to/3t1S1VZ Kelleher & Tierney • Data Science (The MIT Press Essential Knowledge series) • https://amzn.to/3AQmIRg Lakshmanan, Robinson & Munn • Machine Learning Design Patterns • https://amzn.to/2ZD7t0x Lakshmanan, Görner & Gillard • Practical Machine Learning for Computer Vision • https://amzn.to/3m9HNjP Aurélien Géron • Hands-On Machine Learning with Scikit-Learn, Keras & TensorFlow • https://amzn.to/2XZaQy8 https://twitter.com/GOTOcon https://www.linkedin.com/company/goto- https://www.instagram.com/goto_con https://www.facebook.com/GOTOConferences #DataScience #ML #SarahGuido Looking for a unique learning experience? Attend the next GOTO conference near you! Get your ticket at https://gotopia.tech Sign up for updates and specials at https://gotopia.tech/newsletter SUBSCRIBE TO OUR CHANNEL - new videos posted almost daily. https://www.youtube.com/user/GotoConferences/?sub_confirmation=1