This presentation was recorded at GOTO Copenhagen 2017 http://gotocph.com Linda Rising - Queen of Patterns. Author of numerous Books ABSTRACT I have given several presentations about the use of stories instead of science in our industry, so I thought I should try to be more helpful and give a session on experiments. No, this is not too rigorous! I am not going to talk about statistics! I am going to talk about cheap, easy experiments, what to [...] RECOMMENDED BOOKS Linda Rising • Design Patterns in Communications Software • https://amzn.to/2XsxDCg Linda Rising • The Pattern Almanac 2000 • https://amzn.to/3kfgIfi Linda Rising • The Patterns Handbook • https://amzn.to/3lxDPAS Linda Rising • Fearless Change • https://amzn.to/3AfvyrK Linda Rising • More Fearless Change • https://amzn.to/2Z3bYBh Daniel Kahneman • Thinking, Fast and Slow • https://amzn.to/2XmJEtf Fabio Pereira • Digital Nudge • https://amzn.to/3yhxJu9 Thaler & Sunstein • Nudge • https://amzn.to/3CglrmX Dan Ariely • Predictably Irrational • https://amzn.to/3lyDBd7 Robert B Cialdini • Influence, New and Expanded • https://amzn.to/3tL8GxB Download slides and read the full abstract here: https://gotocph.com/2017/sessions/184 https://twitter.com/GOTOcon https://www.linkedin.com/company/goto- https://www.facebook.com/GOTOConferences #LindaRising Looking for a unique learning experience? Attend the next GOTO conference near you! Get your ticket at https://gotopia.tech Sign up for updates and specials at https://gotopia.tech/newsletter SUBSCRIBE TO OUR CHANNEL - new videos posted almost daily. https://www.youtube.com/user/GotoConferences/?sub_confirmation=1
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