Lean Startup: Why it Rocks far more than Agile Development • Joshua Kerievsky • GOTO 2012

This presentation was recorded at GOTO Aarhus 2012. #gotocon #gotoaar http://gotocon.com Joshua Kerievsky - Founder, Industrial Logic and Author of "Refactoring to Patterns" @joshuakerievsky1083 ABSTRACT Lean Startup is a disciplined, scientific and capital efficient method for discovering and building products and services that people love. Pioneered by entrepreneur and engineer, Eric Ries, the Lean Startup method will thoroughly change how you think about and practice agility. Born from the struggles and ultimate triumphs of successful software companies, Lean Startups use rigorous experimentation, careful measurement, validated learning and pivot/persevere decisions to systematically produce happy customers and successful businesses. In this talk, you'll learn why this decade will be dominated by the Lean Startup method and what you can do to make it a part of your process. RECOMMENDED BOOKS Subramaniam & Hunt • Practices of an Agile Developer • https://amzn.to/2XjbWor Uncle Bob • Clean Agile • https://amzn.to/3tpAqb5 Derby, Larsen & Schwaber • Agile Retrospectives • https://amzn.to/3hB4eNk Jeff Sutherland • Scrum: The Art of Doing Twice the Work in Half the Time • https://amzn.to/2X4GQAD https://twitter.com/GOTOcon https://www.linkedin.com/company/goto- https://www.instagram.com/goto_con https://www.facebook.com/GOTOConferences #LeanStartup #lean #JoshuaKerievsky CHANNEL MEMBERSHIP BONUS Join this channel to get early access to videos & other perks: https://www.youtube.com/channel/UCs_tLP3AiwYKwdUHpltJPuA/join Looking for a unique learning experience? Attend the next GOTO conference near you! Get your ticket at https://gotopia.tech Sign up for updates and specials at https://gotopia.tech/newsletter SUBSCRIBE TO OUR CHANNEL - new videos posted almost daily. https://www.youtube.com/user/GotoConferences/?sub_confirmation=1