Salesforce.com AppExchange Overview and Q&A

Google Tech Talks August 18, 2007 ABSTRACT Wondering why developers are talking about Salesforce.com and Appexchange? What's the big deal? Software for sales teams? Big whoop? Salesforce.com has pioneered a business application development and delivery model and they have proven it to the tune of thousands of business customers of all sizes who swear by them. And why do developers care? Because Salesforce has opened up their infrastructure for developers to leverage in building their own applications. Bang! Instant scalability and reliability! Wow! So developers save thousands by not having to build their own data center? Ah, but there's more! Salesforce has created a...